Media Relations & Thought Leadership
Creating press releases, securing media coverage, and amplifying expert insights across platforms.
Overview
Our Media Relations & Thought Leadership service helps maritime companies build visibility and credibility through strategic media engagement and expert content. We develop and execute comprehensive media strategies that position your organization and leaders as authoritative voices in maritime sustainability.
Key Benefits
- Increase visibility in industry and mainstream media
- Position your leaders as recognized experts in maritime sustainability
- Build credibility with stakeholders through third-party validation
- Shape industry conversations around key sustainability topics
- Amplify your sustainability message to broader audiences
Our Approach
- 1
Media Landscape Analysis
We analyze relevant media outlets, journalists, and current industry narratives.
- 2
Thought Leadership Strategy
Our team identifies key topics and platforms where your expertise can make the greatest impact.
- 3
Content Development
We create compelling press releases, bylined articles, opinion pieces, and interview talking points.
- 4
Media Outreach
We leverage our network of media contacts to secure coverage and interview opportunities.
- 5
Amplification
We help you maximize the impact of media coverage through strategic sharing across owned channels.
Success Stories
Maritime Technology Innovator
Secured feature coverage in five major industry publications and speaking opportunities at three international conferences, establishing the CEO as a recognized authority on green shipping technology.
Sustainable Shipping Initiative
Developed a thought leadership program that resulted in regular media commentary opportunities and a 60% increase in industry engagement with the organization's research.